In Pakistan, Google has introduced the first ‘App Growth Lab’ after opening a Gaming Growth Lab last year. As reported by state-run news agency APP, the new lab will run for four months and identify high-potential app developers, studios, and companies.

Google has recently introduced its first-ever “App Growth Lab” in Pakistan, marking a significant step towards supporting the country’s rapidly growing tech industry. The App Growth Lab aims to provide a platform for local app developers to hone their skills and accelerate the growth of their apps.

Pakistan’s app industry has been rapidly expanding in recent years, with over 76 million smartphone users in the country. However, despite the potential for growth, local app developers have been facing various challenges in terms of access to resources and mentorship, which have hindered the growth of the industry.

Google’s App Growth Lab in Pakistan aims to address these challenges by providing app developers with access to the latest tools and technologies, as well as expert mentorship from Google’s team of developers. The program also seeks to foster a collaborative community of developers who can learn from one another and share their experiences.

The App Growth Lab is a part of Google’s broader “Developer Space” initiative, which seeks to provide similar support to tech communities around the world. The initiative includes several other programs, such as the Google Developers Launchpad Accelerator, which provides mentorship and funding to startups in emerging markets.

The App Growth Lab is expected to have a significant impact on Pakistan’s app industry by helping local developers to create high-quality apps that can compete with international standards. With access to Google’s resources and expertise, developers will be able to develop apps that are user-friendly, innovative, and meet the needs of local consumers.

Furthermore, the App Growth Lab has the potential to foster entrepreneurship and innovation in Pakistan by providing a platform for local developers to showcase their talents and connect with potential investors. This, in turn, can lead to the creation of new jobs and the growth of the tech industry, which can have a positive impact on the country’s economy.

The launch of the App Growth Lab has been welcomed by the Pakistani tech community, with many developers expressing excitement about the opportunity to learn from Google’s experts and collaborate with other developers. Several local startups have also expressed interest in participating in the program, citing the potential benefits for their businesses.

Google’s App Growth Lab is an excellent example of how multinational companies can contribute to the growth of emerging economies by supporting local entrepreneurship and innovation. By providing access to resources and mentorship, Google is helping to level the playing field for local app developers, who may have otherwise struggled to compete with international players.

In conclusion, the launch of Google’s first App Growth Lab in Pakistan is a significant development for the country’s tech industry. The program has the potential to accelerate the growth of the app industry by providing local developers with the support they need to create high-quality apps that can compete on the global stage. With access to Google’s resources and expertise, Pakistan’s tech community can look forward to a brighter future filled with innovation and entrepreneurship.

In June 2023, the App Growth Lab will officially launch and run for four months. Applications can be submitted until May 22nd, 2023 by interested organizations, app developers and studios.